North

Brand Definition

The Branding Phase established North Studio's identity, rooted in a vision to redefine architecture by blending global modern aesthetics with Egyptian and Syrian cultural heritage. This phase delivered all strategic guidelines, including the Brand Vision, Mission, and Visual Guidelines, ensuring every communication reflects the firm's commitment to innovation and emotionally resonant design

Strategy

At MKYCOMM, we built a dynamic social media presence for North  across Facebook, Instagram, and LinkedIn. The strategy mandates visually stunning content to refresh the architectural scene and grab attention, moving beyond industry standards. We will narrate the project journey from conception to completion, sharing behind the scenes progress and challenges to create emotional connections and humanize the studio's story

Executing North Vision

The Media Buying strategy will accelerate expansion into the Saudi Market and reposition North Studio as an international technical expert. Campaigns will build awareness and engage the targeted persona to foster business partnerships and acquire clients, leveraging content that solidifies the firm's credibility.

UI/UX Process

The UI/UX process systematically drove North Studio's strategic goals. It began with Discovery & Research to understand international and Saudi market personas. We then created Wireframes and the Website Map to organize content for technical credibility. Finally, Prototyping and Testing were used to refine the modern UI, ensuring the site effectively helps to acquire clients and supports the firm's global repositioning.

Development Stage

The Development Stage brought North Studio’s international vision to life using Python/Django, React/Next.js, and MySQL. Deployed via Digital Ocean, we prioritized high-speed performance, security, and technical SEO. This robust infrastructure supports North Studio’s expansion into the Saudi market, repositioning them as a global technical expert capable of securing high-level international partnerships.