The customer will own the 1990s. And for the marketer, that is fantastic news. Technology is changing options, and options are changing the marketplace. We are currently seeing the rise of a new marketing paradigm that does not simply turn up the volume on the old...

The world of marketing travels as quickly as light. It's not always simple for marketers of any skill level to keep up with these changes. But it's important to stay ahead of them if you want to succeed in the fast-paced world of marketing and keep...

Are you prepared to revitalize your marketing? You must first have a plan. I'll describe how to draught a marketing strategy for your company in this article. Research Spend some time before developing your marketing plan talking to employees, clients, shareholders, and community members – everyone who...